April 1, 2023
The greatest strategies for growing your tiktok followers

Want to increase your TikTok following? You’ve arrived at the proper location. We’re going to teach you 11 quick and easy ways to increase your TikTok followers in this article. TikTok is a fantastic medium to concentrate your marketing attention on, especially if your target demographic firmly falls into the Gen Z and Millennial segments with more than 100 million monthly active users in the United States alone. The greatest strategies for growing your tiktok followers

The greatest strategies for growing your tiktok followers

Determine who your target market is.

Making sure you know who to target with your material and that you’re producing content that your target audience will love is the first step in increasing your following on any social media platform.

You may do this in a few different ways to increase your TikTok following.

Consider looking at your industry’s rivals and influencers first. What types of content do they publish? Make notes on the most well-liked videos and utilize them as inspiration for your own original ideas.

Consider the kind of information you’ve been posting on your other feeds next. You can still identify some similar patterns and content kinds even if the stuff you post on TikTok will probably be very different.

Finally, just take a moment to go through your consumer profile once more and refresh your memory on their preferences. On a site like TikTok, what would they want to see?

Remember that everything is a matter of trial and error, particularly with a brand-new, virally-driven network like TikTok. Before you discover the kind of video that truly connects with your audience, you might test a million various styles. (However, being certain that you have a firm understanding of your target audience can assist ensure that it is far less than a million.

Utilize trends

TikTok is all about the trends, and by following them as they develop, you may significantly grow your following on the platform. Of course, you are not required to partake simply because something is popular. Make sure that your target audience is engaging in the trends you choose to follow before you jump on them.

TikTok trends are a fantastic method to differentiate your brand from those of your rivals and reveal a little more about your business’s personality. To see an example, go visit The Washington Post’s TikTok account.

Apply hashtags

Because they make it so simple to locate groups of the information you’re interested in, hashtags are popular on most social media sites. When you combine branded hashtags, trending hashtags, industry-specific hashtags, and general hashtags, using hashtags on TikTok can help you expand your audience. With the help of our free TikTok hashtag generator, you may discover some excellent hashtags.

Share Your Videos with Others

TikTok alone cannot sustain marketing. Or anything. TikTok is not an island unto itself. Other social media sites like YouTube, Instagram, Facebook, and even Pinterest or Reddit must be a part of a comprehensive digital marketing plan. You should be present wherever your target market is using the internet.

Post When It Is Appropriate

Making sure you publish on TikTok at the appropriate moment is one of the finest strategies to increase your number of followers. Of course, the optimal moment is when your target audience is most likely to be online. Finding that sweet spot can require some trial and error, but it will be well worth it. To automate this procedure, we advise looking into a TikTok scheduling tool.

The greatest strategies for growing your tiktok followers

Make a challenge for TikTok.

TikTok is well known for its numerous video challenges, including dances and dares. You’ll probably run across a few distinct difficulties as you navigate through the app’s videos. Check to see if any might fit your brand, or think about coming up with your own TikTok challenge.

With the #MoonPieChallenge, MoonPie accomplished precisely that here. They debuted it in their very first TikTok video before releasing a few additional challenge films.

Try the TikTok advertisements

Our final piece of advice is to just try investing part of your marketing advertising money in promoting your TikTok videos. When you’re just getting started, this is the ideal strategy since it gives you a baseline from which to gauge what will and won’t work for your next films.

You may experiment with a few various sorts of TikTok advertisements, but for this use, brand takeover or in-feed ads will work best. But for this, you need your own video material, so start thinking of some eye-catching clips that will pique the attention of your target audience and encourage them to follow you.


Are you eager to begin using any of these strategies? Take a cue from other companies on TikTok and what works for them to get started. Don’t overlook TikTok since it has the potential to be a fantastic source of cash and brand visibility.

There is no time to spare if you want to gain more TikTok followers because the app’s popularity is only growing. With the help of the advice in this article, you’ll be well on your way to growing your TikTok community, improving interaction, and gaining more followers. You can almost certainly locate your target audience on TikTok thanks to its more than 800 billion active viewers each month; you simply need to produce the content they want to watch.

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